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Kirua Kinderhospital Hilfe e.V.

Project Type

Strategic & Visual Brand Identity

Role

Creative Director

Date

2025

Strategic and visual rebranding for a humanitarian organization supporting pediatric healthcare in Tanzania.

The project included the development of a new brand identity, a clear communication framework, and a cohesive visual system designed to strengthen credibility and emotional connection.

By aligning purpose, tone of voice and visual language, the new brand presence increased recognition, improved clarity across touchpoints, and built stronger trust with donors and the wider audience.

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